More Content on ROO TV

ROO continues to add more great content, the latest of which is from beYou.tv. With videos ranging from Yoga, to Tai Chi, to Hip Hop Dance, beYou.tv is the source for fitness and wellness. Check it out on ROOtv.com.

Universal Music Rolls Out ROO Players

Universal Music UK has recently launched more video players powered by ROO that feature exclusive Universal Music video content from its diverse roster of artists. These include not only artist music videos but exclusive performances, acoustic sessions, interviews and collaborations. Some of the most recent to launch the ROO players are Razorlight, Amy MacDonald, Boy Kill Boy, David Jordan, Just Jack, One Night Only, Orson and Sugababes.

ROO Viral Video Player

NashvilleEdge.com, Nashville’s “around town” website, recently launched a viral video player powered by ROO. This is one of the first sites to use this viral player, featuring local music videos. Check it out here.

PageSix Launches ROO Video Player

PageSix.com, the NY Post’s iconic celebrity gossip site, launched a new video player powered by ROO. With celebrity gossip web sites increasingly growing, the addition of the ROO video player creates a key differentiator. Get the inside scoop on all your favorite stars here.

ROO Adds Best of Web Channel

ROO TV recently added a Best Of Web channel that features content from a couple of new content providers. ON Networks and Next New Networks now contribute 15 new shows within 9 sub-channels that include news, politics, fantasy football, green living and much more. Check out a sampling of all the new content and channels here.

NY Post Relaunches a New ROO Player

The NY Post relaunched a newly designed video player powered by ROO. It features a unique layout allowing the advertiser’s spot to run along-side the video window and a playlist along the other side. Check it out here.

New Channels on ROO TV

ROO continues to add more content, the latest of which is from Next New Networks providing original video covering automotive, entertainment, news, fashion and more . 9 new channels have been created including Fast Lane Daily – a daily car show, Threadbanger – fashion DIY and ViroPop - a vlog about green living.

User Engagement Importance Increases

A recent study shows that companies are paying more attention to online customer engagement than ever before. 77% of them say its importance has increased and 90% say that its either “essential” or “important”. 29% say they plan on using video sharing sites in the future to interact with customers.

NJ Nets on ROO TV

ROO has added more great content and channels with the addition of NJ Nets Basketball coverage from the YES Network.  This is the premier destination for any Nets fans.  Check it out here.

New Yorker Cartoons on ROO TV

ROO continues to expand their digital video library with engaging content and channels.  Animated New Yorker cartoons from Ringtales were recently added within the Business channel on ROO TV.  Check it out on ROOtv.com.